Step 1 |
Create
Create your space or building twin from existing data.
Whether it’s a single room, an entire building or a full site – rooom uses your existing data sources and turns them into an interactive, walkable twin.
Building & Space Twin
Digital twins to reduce coordination effort, avoid errors and speed up decisions.
The challenge
Buildings and facilities are becoming more complex.
Planning, execution and operations don’t align.
The solution
- Create a shared overview for all stakeholders.
- Clearly visualize spaces, structures and dependencies.
- Make faster and more confident decisions.
The Building & Space Twin by rooom creates a shared visual reality:
An interactive digital twin of buildings, spaces or entire sites that makes information visible, understandable and accessible to everyone involved.
Browser-based, AI-powered and easy to integrate – from virtual showrooms to operational building management.
What is a Building & Space Twin?
A Building & Space Twin is an interactive digital twin of a building, space or site – enriched with relevant information, context and optional real-time data.
Unlike static plans or isolated tools, rooom provides a visual, walkable and intuitive representation that brings different perspectives together:
- Planning & development
- Use & operations
- Training & communication
- Presentation & collaboration
One twin – many use cases.
Featured Use Cases
Spatial Visualization Showrooms Planning Training Operational Space Twin Maintenance Urban & Campus
What makes rooom different
Fast to create – even without perfect source data
Building & Space Twins can be created using:
- Floor plans
- 3D data
- Photos
- BIM-adjacent models
AI helps structure, enrich and scale content efficiently.
100% browser-based & collaborative
All twins run directly in the browser:
- no app required
- no local software
- instantly shareable via link
Ideal for internal teams, external partners, citizens or customers.
Visualization instead of complexity
rooom is designed to explain spatial and technical relationships visually:
- toggle layers on and off
- place information directly in space
- clearly show paths, zones and functions
How your Building & Space Twin is created
Step 2 |
Enrich
Add context, content and information:
- usage concepts
- room functions
- machines, equipment, exhibits
- texts, media, videos, documents
The result is a digital space that doesn’t just represent – it explains.
Step 3 |
Experience
Use the same twin across different scenarios:
- as a virtual showroom
- for planning and reviews
- for training
- for hybrid meetings and coordination
- for presentations to stakeholders or the public
Step 4 |
Integrate & scale
Embed the twin into your processes:
- easy web integration
- connection to data sources
- expansion to additional spaces, buildings or locations
Key use cases
Spatial Visualization & Virtual Walkthroughs
Experience spaces before entering them
Interactive walkthroughs make buildings and spaces instantly understandable – for internal teams, customers or the public.
Value
- better orientation
- faster understanding
- more convincing presentations
ROI
less coordination effort
fewer on-site visits
faster decisions
Virtual Showrooms & Digital Sales Spaces
Spaces as sales and experience environments
Building and space twins can be used as permanent, scalable virtual showrooms.
Value
- products, machines or concepts in spatial context
- combination of space and content
- personalized presentations
ROI
reduced trade show and event costs
higher reach
better-qualified sales conversations
Planning, Development & Review
Plan, align and decide – visually and collaboratively
Building twins support planning and development with a shared visual foundation.
Value
- fewer misunderstandings
- better cross-functional alignment
- earlier error detection
ROI
fewer planning iterations
shorter project timelines
lower rework costs
Training, Safety & Onboarding
Understand spaces before using them
Whether factory floors, laboratories or campuses – the space twin becomes a training environment.
Value
- safer training
- better preparation
- location-independent learning
ROI
lower training costs
reduced on-site time
minimized risk
Operational Space Twin
Enrich spaces with operational and status data
The Building & Space Twin can act as a visual interface for operational information.
Value
- states, zones and functions at a glance
- intuitive representation of technical data
- improved communication between operations, service and management
ROI
more efficient workflows
reduced downtime
better decision-making
Maintenance & Facility Communication
Explain maintenance visually – directly in the space
Maintenance processes can be explained directly on the building or room.
Value
- clearer instructions
- fewer follow-up questions
- better documentation
ROI
reduced service effort
faster issue resolution
less downtime
Urban, Campus & Area Twins
Make complex sites transparent
For cities, districts, campuses or industrial sites, rooom provides scalable digital twins.
Value
- improved communication with the public and stakeholders
- transparent planning processes
- understandable development scenarios
ROI
higher acceptance
reduced coordination effort
more efficient participation processes
Overall ROI
A Building & Space Twin helps you to:
Reduce costs: fewer trips, fewer on-site visits, fewer coordination loops
Increase efficiency: faster planning, better collaboration
Reduce risk: earlier error detection, better training
Increase impact: clearer communication internally and externally
Frequently asked questions
Do we need BIM or perfect 3D data to get started?
No. A Building & Space Twin can be created from floor plans, photos, existing 3D data or BIM-adjacent models. rooom is designed to work even when data is incomplete and can be enhanced step by step.
Is this a replacement for BIM systems?
No. rooom does not replace BIM tools. It complements them by making spatial information accessible, visual and usable for non-technical stakeholders via the browser.
Can operational or IoT data be integrated?
Yes. Building & Space Twins can be enriched with operational, status or sensor data to create an Operational Space Twin – depending on your data sources and use case.
Who can access the Building & Space Twin?
Anyone you choose. Access works via link in the browser and can be restricted to internal teams, partners, stakeholders or the public.
Do users need special software or hardware?
No. Everything runs in the browser. VR headsets are optional but not required.
Can the twin scale across multiple buildings or sites?
Yes. Building & Space Twins are designed to scale from a single room to entire campuses, factories or urban areas.
How secure is the platform?
rooom is GDPR-compliant and hosted in Europe. Enterprise security and data protection are core design principles.
