Smart Home Visualizations: Redefine Smart Home experiences

Smart Home visualization is a crucial component in making modern Smart Home systems accessible to users. It not only simplifies operation but also enhances understanding and interaction with the Smart Home ecosystem. Smart Home visualizations vary in functionality, ranging from mobile apps displaying rooms and devices as icons to complete 3D models of houses. The 3D visualization offers multiple advantages.

• More Clarity: Intuitive three-dimensional views provide a more realistic and accurate understanding of how various Smart Home devices function within the context of the entire house. This simplifies monitoring the status of Smart Home systems.
• Interactive Exploration: Users can navigate virtually through their home, switch rooms, and view them from different angles. This simplifies checking the position of devices and making adjustments.
• Holistic System Control: 3D models clearly show how different Smart Home devices are interconnected and work together. For instance, you can visually see how turning on heating in one room affects adjacent areas and control specific devices.
• Easy Troubleshooting and Maintenance: If a device isn’t functioning as expected, 3D visualizations can help locate the problem and understand what's going wrong, offering direct contact options with customer service. This is particularly useful for complex systems like heating or lighting.
• Realistic Simulations: 3D Smart Home visualizations can provide realistic simulations, such as showing lighting at different times of the day. This helps users in better planning and optimizing lighting scenarios for energy-efficient homes.
• Planning and Customization: When redesigning or expanding a Smart Home, 3D models can be used to plan how new devices should be integrated. They offer visual assistance and make it clear how changes will affect the setup.

Overall, 3D Smart Home visualizations offer a high level of detail and interactivity, leading to improved understanding and more effective control of the Smart Home system. They are particularly useful in complex or extensively connected homes, where a simple list of devices or a two-dimensional map would not suffice to fully understand and control the entire system.

As a provider in the Smart Home market, it's essential to stand out with unique and valuable experiences among stiff competition. This approach effectively engages tech-savvy customers. 3D solutions play a crucial role – from product presentations to customer support. They enhance interactivity and provide detailed insights into complex Smart Home systems, improving user experience and increasing customer satisfaction and loyalty.

In sales pitches and customer presentations, 3D visualizations are a vital tool to captivate potential customers. They are bringing your Smart Home products to life in a way that leaves no questions unanswered. When end users can see devices in their own homes through AR, it lowers the psychological barrier to purchase, encouraging them to buy more products from the manufacturer and integrate them into their Smart Home systems.

The ability to personalize and configure in a 3D environment enhances product satisfaction and supports customers in planning and implementing their Smart Homes. Seeing products in AR in their actual homes helps them gain an even better understanding of the products. Moreover, improved customer understanding leads to fewer support inquiries and reduced service costs. In a market where technical innovation and customer satisfaction go hand in hand, 3D visualizations and product experiences in AR and VR are critical for success and brand loyalty.

With rooom’s solutions, you have access to tools that allow you to create individual Smart Home visualizations for apartments and houses – simple, customized, and with just a few clicks.

Thanks to rooomSpaces and rooomProducts, it's possible to create virtual environments, like apartments and houses, that show off Smart Home Products right where they belong. 3D models of your products can be enriched with additional information and animations to vividly demonstrate, for example, the installation of Smart Home devices or energy-saving tips. This ensures that your customers have no unanswered questions

For a unique Smart Home experience, Deutsche Telekom welcomes guests to its “Magentahaus”. In the “Magentahaus”, a realistic 3D environment demonstrates how various Smart Home devices are interconnected. In a scavenger hunt used in several Telekom stores, visitors are tasked to navigate through the house, enabling them to discover 3D models of various connected devices, view them from all angles, and also see them in AR.

eQ-3, the manufacturer of Homematic IP, sought innovative ways to attractively present its Smart Home products on the web. In collaboration with rooom, the European market leader for Whole-Home Systems found a way to showcase its award-winning products in a virtual experience. A multitude of 3D models has been created, which are provided along with text and video to inform customers online about the products. These models fit perfectly into the design of the website and are often used by retailers in distribution.

Conveying energy-saving tips in a fun, transparent, and vivid manner – the Trianel use case shows how it’s done. As a supra-regional utility cooperative, Trianel GmbH has developed an energy-saving Metaverse. With three different digitally accessible model apartments, a virtual neighborhood has emerged that customers can visit. In these apartments, 3D elements demonstrate how energy saving can be incorporated into daily life. An innovative and gamified approach that engages end customers at their level, far more appealing and interactive than just a list of tips.