Whitepaper: Virtual Commerce - Enhancing Customer Experiences in the Era of 3D

How 3D imagery & AR can drive shopping conversions online

Contents of the whitepaper

This whitepaper deals with one of the key success factors of any e-commerce shop: product imagery. Over the years, there has been a lot of development in this area. Many beneficial, innovative features like 360° views, image sharing, or image customization were widely implemented. Nonetheless, true immersion and engagement with the product is still rare. Metaverse, 3D and Augmented Reality (AR) technologies offer a possibility to enhance customer service experience in e-commerce. They provide a new chance to drive sales and strengthen brand loyalty. With our whitepaper we demonstrate how you can utilize virtual commerce technology to bind customers and increase conversions in your e-commerce store. 

Key learnings:

  • How e-commerce is expanding, becoming Virtual Commerce
  • How and why 3D and AR features can increase conversions
  • Tips for implementing 3D and AR in your online shop
  • How 3D and AR can work in concert to increase customer engagement
  • Why going 3D now makes you ready for the metaverse


A picture tells a thousand words...

...but a 3D model sells a thousand products.

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