Marketing Director at rooom

Natalie is an experienced marketing expert with a focus on communication, media management and team leadership. She plays a key role in the development of innovative and new marketing strategies and coordinates the team's collaboration. She has been part of the company since 2019 and has gained extensive insights into rooom's product diversity, the implementation of trend-setting projects and customers' digitalization processes. Her ability to develop creative concepts and understand market and customer challenges makes her an important resource in the company. Natalie is not only technically adept, but also scientifically interested, as her work as a research assistant at the Friedrich Schiller University Jena and previous scientific publications show. With her broad range of knowledge and dedication, Natalie can provide some inspiration for the implementation of digital experiences and digitalization in the context of rooom.com's solutions and beyond.